Most Global Family Offices Still Avoid Crypto in 2026, JPMorgan Report Shows

According to the 2026 Global Family Office Report released on February 2, 2026 by JPMorgan Private Bank, the vast majority of the world’s wealthiest and most sophisticated investors remain on the sidelines when it comes to digital assets.

Despite ongoing market activity and the expansion of institutional crypto products, 89% of family offices surveyed reported holding no exposure to cryptocurrencies. The findings highlight a continued cautious stance toward digital assets among this investor group.

Survey Scope and Investor Profile

The report is based on responses from 333 family offices across 30 countries, each with an average net worth of $1.6 billion. The data suggests that, even amid growing public attention on crypto markets, most family offices continue to avoid direct participation.

Volatility and inconsistent correlation with other asset classes were cited as the primary reasons for avoiding cryptocurrencies, reinforcing a preference for stability over speculative growth.

Broader Asset Allocation Trends

The hesitation toward crypto extends beyond digital assets. Traditional portfolio hedges are also being avoided, with 72% of respondents reporting no exposure to gold.

Instead, family offices identified macro-level risks as a dominant concern. Geopolitics was named the single greatest portfolio risk for 2026 by 64% of respondents, shaping more defensive and selective allocation strategies.

Growing Interest in Artificial Intelligence

Rather than allocating capital to crypto or gold, a majority of family offices are redirecting investment focus toward artificial intelligence. Around 65% reported active exposure to AI investments, primarily through private market strategies rather than public equities.

This shift suggests a preference for structural, technology-driven growth themes that are perceived as offering clearer long-term fundamentals.

Future Crypto Intentions Remain Limited

While current participation remains low, a small portion of family offices is considering future exposure. Approximately 17% of respondents indicated plans to invest in digital assets going forward, signaling cautious but gradual interest.

This conservative positioning contrasts with broader institutional trends referenced elsewhere by JPMorgan analysts, who noted that total digital asset inflows reached $130 billion in 2025 and are expected to increase further in 2026 as regulatory clarity improves.

For now, however, the data shows that most family offices continue to prioritize capital preservation and selective growth over direct exposure to cryptocurrencies.

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